Blog | HATTERAS

The Power of Direct Mail for Pharmaceutical Companies

March 24, 2021

Direct mail has long been used by pharmaceutical companies to educate physicians and consumers about the benefits of their products. With something as important as healthcare information, direct mail and printed communications in general have been great tools for driving engagement and conveying...

USPS Rate Increases Take Effect January 24th - How will it Impact your Budget?

January 21, 2021

On Sunday, January 24, 2021, the United States Postal Service will be rolling out price changes that are going to impact all mail classes. For many, it can be a mind-numbing exercise to try to understand all the price increases and which postal category your mail is classified...

5 Tips for Delivering World-Class Customer Service

January 14, 2021

One of the most important things a company can do that’s focused on building customer loyalty is to be an easy company to do business with. This is especially true for high-touch B2B service industries, where customer projects are often complex and can span a period of weeks or...

Is using paper products actually good for the environment?

October 7, 2020

While there’s still a misconception that using paper kills trees, quite the opposite is true. For many years we’ve seen environmental slogans in email signatures such as “Save a tree, think before you print” and “Please consider the environment before printing.” But did you know...

Using Trigger Mailings to Send the Right Message at the Right Time

September 23, 2020

Leverage the power of timing, personalization and automation to boost your company's sales. Savvy marketers know that two of the biggest drivers of a successful marketing campaign are timing and relevance. That is, getting the right message at the right time into the hands of your...

Hatteras Achieves Highest G7 Master Facility Certification

September 15, 2020

Hatteras is proud to announce that we have once again achieved G7 'Colorspace' Master Qualification, meeting the most stringent set of requirements for achieving visual similarity across all print processes. Each year, Hatteras participates in Idealliance’s G7 Master...

Hatteras Adds New Durst P5 350 to its Fleet of Large Format Presses

September 8, 2020

Hatteras is excited to announce the recent addition of a new Durst P5 350 to our fleet of large format presses. With best-in-class speed and quality, Durst’s new hybrid press can print on both flexible and rigid substrates up to 138 inches, making it an all-in-one solution for a wide range of...

Give Your Next Campaign a Lift with Informed Delivery

August 18, 2020

Have you heard about the new service offered by the USPS® called Informed Delivery? Believe it or not, over 20 million consumers have! That’s how many have enrolled as of February 2020, and the number is growing daily. Informed Delivery provides residential consumers with digital previews of their...

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